Many authors dream of signing an huge multi-book deal with a large publisher. But big is not always the best option.
While using a small publisher is often seen as a consolation prize, it can be a tailored experience that allows you to publish what you want for whom you want.
The exact extent of the Australian independent publishing market is hard to estimate. Mary Masters, General Manager of The Small Press Network (SPUNC), a representative group for small and independent Australian publishers says, ‘We currently have 130 core members who come in all shapes and sizes and we also have some NZ members. While our current membership is representative of the breadth of publishing that our sector has to offer, it is by no means comprehensive of the publishers that exist.’
Many small independent publishers cover niche topics such as crime, erotica or poetry. While this specialisation of content allows for unique publications, it can limit sales.